Culture & Community
Fuel Fandoms | Celebrate Diverse Cultures | Connect Communities
Popeyes x Megan Thee Stallion
Wild, Wild Meg.
One of the hottest collabs of the year. Megan Thee Stallion takes a journey from Houston to New Orleans to get retrieve her stolen “Hottie Sauce” with her sidekick 4oe, only to find out the thief was her arch nemesis Tina Snow all along.
My Credits/Involvement:
Film Concept, Merch Shoot Social Director, Social Content Manager
Social Content Shoots
As the Social Content Manager, I often support the social photographer in capturing social content for the platforms. Perfectly imperfect is a theme throughout social content that works in driving relatability and crave-ability in both food and fashion.
Nuggets Hype
Building Hype is key to social launches. Below you will find some examples on how we built suspense on social for the release of the newest menu item, Popeyes Chicken Nuggets.
*Click arrow on right or left of image to view content*
Viral Tweets
Below are some viral tweets from my time as a Community Manager. Often time we leaned into conversations surrounding pop-culture, culinary and music to inform our insights/reactive strategy. Gaining traction on platforms like Twitter, Instagram, and TikTok rely upon knowing what conversations are already happening and creating/responding accordingly.